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Work with Google services with Site Kit by Google

Last Updated 2021.01.29

Work with Google services with Site Kit by Google

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It is said that about 30% of websites around the world are built with WordPress. And because of its share, Google can also move and link with major Google web services such as Google's services, Google Search console, Google Adsense, Google Analytics, Google Tag Manager, etc. It is Site Kit by Google introduced in this article to add the function for that. Learn about installing and configuring Site Kit by Google.

Install Site Kit by Google

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Click "Add New" in the "Plugin"→ menu on the left side of the management screen to open the new plugin addition screen. Enter Site Kit by Google in the plugin search form. Then you will see a Site Kit by Google plugin featuring the Google logo, so click the install button to install it. When the installation is complete, click the "Enable" button to activate the plugin. The Site Kit item is then added to the left menu of the Extras.

Site Kit by Google Settings

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The next task with Site Kit by Google is to work with Google's Search Console, Google Analytics, and Google Adsense.
Google Search Console, Google Analytics, and Google Adsense services have a Google account and must be signed up on Google's site. To apply for each google service, please apply from the link below. If you take this time to get a Google account and make Gmail a WordPress administrator email address, it will be easier to use.



Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.


Google AdSense を使用してウェブサイトを収益化しましょう。広告のサイズは自動的に最適化され、表示とクリックが促進されます。

For google search console and Google Analytics, if you have a Google account, you can log in to each service by simply logging in with your Google account. For Google Adsense, even if you have a Google account, you will not be possible to place Adsense advertisements on your website unless you pass the screening of the target website. Please search google separately for how to pass the adsense ad review. However, if you link Google Adsense to your Google account, you can link it on Site Kit by Google.

Collaboration between various Google services and Site Kit by Google

Site Kit by Google and various Google services work semi-automatically. Click the "Start Setup" button to start setting up Site Kit by Google. When Site Kit by Google setup starts, you will see a few screens to log in to the Google site in your browser. You can create a Google account even if you do not have a Google account at this time. Every time you log in to Google Site, you will be able to collaborate with various Google services. Site Kit by Google to work with Google services, so do you want to access the data but allow it? I think that the screen will come out. On this screen, if you are happy to read site kit by Google's terms of service and Google's privacy policy, press the "Allow" button and the process will proceed.

Google's various services are automatically linked with Site Kit by Google, but if processing stops on the way, please refer to google's help page below.

To install Site Kit: Log in to your WordPress website. Make sure your site meets the following requirements: Your site is publicly accessible (meaning your site isn’t in maintenance mode or only accessible through a password). Are you using a staging environment in addition to your production site? Site Kit can display data from your …

The website is in English, but if you are using Chrome, right-click → "Translate into Japanese" will make it easier to understand as a page that makes sense. This completes the integration between Site Kit by Google and Google's services.

Site Kit by Google setup complete

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When Site Kit by Google and Google services can work together, "Linked" is displayed in green letters on the right as shown above. When you click the banner, google analytics property and ID, connected property of Google Search console (registered website), google adsense site operation ID, etc. are displayed. These various IDs are required in WordPress for ad settings and analytics settings, so if you forget them, you should refer to this menu.

Services that work with Site Kit by Google

How many services do I need to work with Site Kit by Google to work with WordPress and google services? The question is, which services can now work together using Site Kit by Google?

  • Google Search Console
  • Google Analytics
  • Google Adsense
  • Google Tag Manager
  • Google Optimize
  • Google Page Speed Insights

There are six types of services.
The services that should be worked together from the beginning are Google Search Console, Google Analytics, and Google Adsense. Other services should be operated to some extent and work together when analysis is needed for more detailed web marketing. Google Analytics alone can analyze web marketing, but you can do more in-detail analysis by working with Google Tag Manager and Google Optimize.

However, at present, if you increase the number of services that link with Site Kit by Google, processing will be heavy, and the display of the website will be heavy and the response will be bad, so it is not recommended. I think that there is no problem if the specifications of your rental server are high and the response is good, but the response has been slightly worse on the core server I am using. The core server will be upgraded significantly on January 18, 2021, so do you expect to improve the response?

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